IBPSS.com
background
Creating a compelling health resource on the web for a global health campaign
Man vs Prostate needed a web resource for health care professionals across the globe to learn about its revolutionary International Bladder and Prostate Symptom Score (IBPSS) tool. The goal was to create a visually compelling webpage that educated health professionals and urged them to join the cause.
Visualizing the issue
With the global male population over 65 set to double in the next 25 years, it was imperative to highlight that nearly 1 in 3 of these men will be affected by bladder disease on the home page.
